For most artificial grass installers, managing the sales pipeline looks something like this:
● A homeowner requests a quote through your site or calls you directly
● You add their info to the leads spreadsheet to track progress
● Find an available sales rep and assign them the lead
● Add another note to the lead's file
● Browse your calendar for an open consultation slot
● Jot them all down
● Play a bit of phone or email tag with the lead to pin down a date
● Update your calendar again, along with relevant spreadsheets/apps
So on, until you hopefully land the project.
And that's with everything going smoothly– even the smallest hiccup can leave you scrambling:
● Customer wants to change turf type? You'll need to update the quote, generate a new proposal, give a heads-up to the sales rep, tell your crew about the change. Cross your fingers the client doesn't change their mind again.
● Sudden rain on installation day? Oops, more phone tag and calendar rescheduling for you, the client and your crew.
Feeling a headache coming on yet? We should know. Before we created Artificial Grass Marketing (AGM) software, pipeline management wasn't our favorite part of the job, either.
Today, AGM automates the work for us, and it can help you in the same way by software for your entire sales pipeline.
AGM can take all of those repetitive sales tasks and put it on autopilot, giving you full control – you get to define your pipelines, along with the workflows, triggers, and rules that AGM has to follow.
Here's a sample of what an automated sales pipeline can look like:
● A homeowner requests a quote through your website, via a landing page, or from a PPC ad.
● AGM automatically captures their details and creates a contact record for the new lead.
● They get moved into your lead nurturing funnel.
● Depending on your pipeline set-up, AGM can automatically assign the lead to a sales rep, along with a notification.
● At the same time, AGM will scan your calendar for open slots, then send an SMS link to the prospect inviting them to choose an option.
● They click on the calendar link and select a slot. AGM updates their appointment status and notifies all relevant members of your team.
And this continues all the way down to the end of the pipeline, along related workflows, with no intervention on your side.
AGM can also integrate with many popular apps, so you can use them all within your AGM dashboard, saving you even more time and energy.
Discover how AGM software is designed for artificial grass installers, by artificial grass installers. Join our Free Community or Book a demo today. Got a question Shoot us a message, and one of our team members will get in touch ASAP! Need help?
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