To reach your target audience and get ahead of your competitors, paid advertising (like Google Ads and Facebook Ads) is a necessary part of your marketing strategy.
But managing Pay-Per-Click (PPC) campaigns can be complex and time-consuming. Between keyword research, bid management, ad creation, and campaign optimization, it can quickly become a full-time job.
Our software includes automated PPC campaign management features that simplify the process while maximizing your return on investment. Here's what you can expect:
AGM's platform also simplifies the ad creation process– no design skills needed! You can easily create eye-catching ads using our templates and customization tools. Once your ads are live, AGM also allows for split testing (A/B testing) to determine which ad variants perform best.
For example, you might test two different headlines for your ad – one focusing on the quality of your artificial grass installations, and another highlighting your competitive pricing. AGM automatically rotates these variants and provides detailed reports on their performance.
When a potential customer clicks on your ad, they should land on a page that convinces them to take action – whether that's filling out a form, making a phone call, or scheduling an appointment.
With AGM, you can easily integrate your ads with customized landing pages. This means you can direct traffic from specific ads to specific pages, improving the user experience and increasing the chances of conversion.
AGM provides real-time analytics and reporting for all your PPC campaigns. You can track metrics like click-through rate (CTR), cost per click (CPC), conversion rate, and more.
This data is presented in easy-to-understand reports, allowing you to quickly assess campaign performance and make informed decisions about your PPC strategy. Check out our article on Google Ads reporting for more examples.
Finally, AGM's automated PPC management tools help you track your return on investment. By linking your PPC campaigns to your sales data, you can see exactly how much revenue each campaign is generating.
For example, if you see that your "pet-friendly artificial grass" campaign has brought in 10 new clients in the past month, you'll know that your investment in these ads is paying off.
Discover how AGM software is designed for artificial grass installers, by artificial grass installers. Join our Free Community or Book a demo today. Got a question Shoot us a message, and one of our team members will get in touch ASAP!
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